Creativity is allowing yourself to make mistakes;
Art is knowing which ones to keep.

  • I want to make beautiful things,

    even if nobody cares. - Saul Bass

  • I hear and I forget. I SEE AND I REMEMBER.

    - Confucius

 

UX/UI DESIGN

User-centered design for mobile platforms and web based applications.

VISUAL DESIGN

Design challenges distilled into intuitive and aesthetically pleasing solutions.

CREATIVE DIRECTION

Developed brand content and strategy to shape the customer’s experience.

IA/STRATEGIST

Organizing information to provoke and promote ideals, values and beliefs.


DESIGN CHALLENGES

  • TRANE North America

    Defining interactions, creating user interfaces and influencing the experiences of digital product development, service offerings and multimedia campaigns.

    Read More →

  • MEDTRONIC

    Envision, concept, layout, prototype, and produce high-impact interactive interfaces within a content management system; including social, mobile, site and syndicated channels.

    Read More →

  • CONNEXIONS LOYALTY

    Conceptualized and designed user interface solutions for responsive web and base product applications to take advantage of mobile device redesign.

    Read More →

  • 3M

    Designed corporate identity, brand guidelines and B2B-B2C marketing materials.

    Read More →

  • J ROBINSON ATHLETICS

    Revamped corporate branding and assumed profit & loss responsibility, resulting in $10,000 in increased sales, stronger company positioning and improved customer acquisition and retention.

    Read More →

  • FOTOBALL

    Created specialty vintage apparel brands that were sold nationwide through a network of 300,000 mass-market retailers.

    Read More →


CAMPAIGN WORK

Branding

Revamped visual design (layout, look and feel) of the MN Landscape Arboretum's branding

Read More →

Exhibitions

Design of exhibit displays, marketing signage and edutainment installations for the MN Landscape Arboretum's major summer exhibits.

Read More →

Special Events

Responsible for the creative direction and vision of various special MN Landscape Arboretum marketing initiatives.

Read More →

Print Media

Redesigned the MN Landscape Arboretum's identity and collateral.

Read More →


GeoFinder - Google Maps JavaScript API Example